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Enterprise Applications

Enterprise Applications | News, how-tos, features, reviews, and videos

news

How One Business Uses Social Networking and BPM to Handle Disasters

When a hurricane hit, insurance claim outsourcer Crawford & Company struggled to efficiently deploy adjusters. Here's how business process management and a social application helped the company move beyond whiteboards and sticky notes.

29 Oct 2012 5 mins
BPM Systems CIO Small and Medium Business
tip

Mobile Payments Are Just a Text Message Away

Barclays Bank puts a personal spin on mobile payments with a person-to-person mobile app that lets customers send and receive payments via text messages between iPhone, Android and Blackberry mobile phones.

29 Oct 2012 5 mins
Small and Medium Business Smartphones iPhone
how-to

How to Build an Online Business From Scratch

To build a successful online business, you need potential and customers. Learn how to build a basic website that offers prospective customers a free digital product in exchange for an email address as well as how to get paid customers to sign up afte

29 Oct 2012 8 mins
E-commerce Software Retail Industry Small and Medium Business
how-to

Top 10 CRM Tricks Guaranteed to Lose Customers

Best-practices articles are as dull to read as they are to write, columnist David Taber says. So here are 10 customer support system worst practices that are certain to derail customer satisfaction.

25 Oct 2012 6 mins
BPM Systems CRM Systems Marketing
opinion

Offline-Online Convergence Is Shaking Up the Retail Sector

CIOs are at the center of the 'omnichannel retail' revolution, where the customer expects the same great shopping experience whether the venue is a store, website, smartphone or tablet, says CIO Editor in Chief Maryfran Johnson.

25 Oct 2012 3 mins
CRM Systems Retail Industry
feature

Retail CIOs Need to Step Up Their Game

To win in the new world of omnichannel retail, CIOs will need to focus on the customer experience and collaborate in the C-suiteu2029.

25 Oct 2012 3 mins
CRM Systems Relationship Building Retail Industry
feature

How Starbucks Brews Its Mobile Strategy

The coffee retailer's chief digital officer describes how he focuses first on the customer experence before making any technology decisions

25 Oct 2012 3 mins
CRM Systems Retail Industry Small and Medium Business
feature

Omnichannel Retail Brings Together Online and Offline Shopping

CIOs are merging online and offline retail to retain customers and reclaim the shopping experience. It's a strategy called 'omnichannel retail'--but it's a long and expensive journey.

25 Oct 2012 15 mins
CRM Systems Retail Industry Smartphones
tip

Augmented Reality and iPads Help Customers Visualize In-home Installation

An HVAC company is using iPads to show an image of what its heating and cooling unit will look like once installed in the consumer's home

25 Oct 2012 3 mins
CRM Systems Retail Industry Small and Medium Business
feature

5 Gmail Tricks to Boost Productivity

Even if you know your way around Gmail, there is always more to learn. These tips will help you save time and streamline your workflow with features that let you quickly unsubscribe from email, keep your account secure and more.

24 Oct 2012 5 mins
Enterprise Applications Internet Social Networking Apps