Enterprise Applications | News, how-tos, features, reviews, and videos
The bigger your email list, the more potential customers you reach with each email. But building an email list can be a challenge for a small business owner. Fortunately, these five strategies require only your expertise and your time.
Businesses can realize immediate and lasting improvements in both IT and people-based initiatives when they implement a management discipline known as value-driven business process management. Accenture's managing director for its BPM practice
A small business doesn't need expensive software to manage a general ledger and basic business accounting tasks. Here's a look at five reasonably priced cloud services.
CEOs are hiring hotshot chief digital officers to run strategic, customer-facing operations such as online sales. Is this good news or bad news for CIOs?
Enterprise developers are seeing demand for Windows 8 line of business apps on mobile devices. However, the applications--while impressive--are speeding along mostly in vertical markets for very specific needs.
The rising tide of hiring CDOs, who bring marketing, e-commerce and sales backgrounds to the C-suite, could eclipse the strategic importance of CIOs. Here's how Best Buy, Starbucks and OfficeMax are taking advtage of this new dynamic duo to brin
Once you've built a website for your small business, it's a good idea to add a payment processor, both to make things easier for customers and to open yourself up to additional sales opportunities. Here's a guide to using ClickBank to
The A/B testing process lets you determine what words, phrases, images or other elements of a Web page lead to the most sales conversions. To help you improve your online market strategy, this article provides an overview of the A/B process and offer
Having a great app or service doesn't guarantee success. How do you get your software or digital offering in front of buyers? Software-as-a-Service (SaaS), traditional software sales and marketing pros share their suggestions for how you can imp
By adding iPads as a standard feature to every room, The Leela created a competitive edge and made customers go 'wow'!
Sponsored Links